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Norton Atlas and Atlas GT use a 585 cc parallel-twin engine and are underpinned by a steel trellis frame; comes with features like an 8-inch TFT and six-axis IMU
Norton Motorcycles has rolled out the first Atlas from TVS Motor Company’s Hosur manufacturing plant in Tamil Nadu. The new middleweight motorcycle range will make its global debut in July and sales in the domestic market are scheduled to begin later this year. The Atlas harbingers Norton’s entry into the middleweight adventure touring space under TVS ownership.
Development work took place at Norton’s Solihull headquarters in the United Kingdom while production for the new model has now started in India. The range has two versions: Atlas and Atlas GT. Both motorcycles use the same 585 cc liquid-cooled DOHC parallel-twin engine. The motor has a 270-degree crankshaft, ride-by-wire throttle, multi-point fuel injection and atmospheric plasma spray-coated cylinder surfaces. Output stands at 69 bhp at 9,300 rpm and 57.5 Nm at 7,300 rpm.
Transmission duties are handled by a six-speed gearbox. Norton has also equipped the Atlas range with a bi-directional quickshifter and an assist-and-slipper clutch. Claimed fuel efficiency is rated at 23 kmpl while service intervals are set at 10,000 km. The engine sits inside a steel trellis frame and works as a stressed member while the rear section uses a cast aluminium swingarm.

The Atlas has a 15.4-litre fuel tank, 845 mm seat height, 220 mm ground clearance and 1,465 mm wheelbase. In addition, the wet weight without fuel is listed at 188 kg for the Atlas and 192 kg for the Atlas GT. The standard Atlas is set up for mixed-surface use. It runs a 19-inch front wheel and 17-inch rear wheel wrapped in Eurogrip Explo R Plus tyres. The fully adjustable KYB suspension uses 43 mm upside-down front forks and a rear monoshock – both rated for 180 mm travel.
The Atlas GT appears to be tuned for tarmac use. It gets 17-inch wheels at both ends and 140 mm suspension travel at the front and rear. Compression, rebound and preload can be adjusted and the rear shock also gets hydraulic preload adjustment. Braking hardware is shared between the two variants. Twin 310 mm semi-floating discs at the front work with radially mounted ByBre calipers while the rear uses a 270 mm disc.

Bosch six-axis IMU support gives the motorcycles lean-sensitive ABS, cornering traction control, wheelie control, rear slide control and cornering cruise control. Both motorcycles get an 8-inch full-colour touchscreen TFT display with 720p resolution. The console supports Bluetooth, Wi-Fi, turn-by-turn navigation, ride telemetry, GoPro control, over-the-air software updates and Norton Rider app pairing.
The rider modes available in the Norton duo are Urban, Rain, Sport, Tour and Enduro. Other key equipment are keyless ignition, USB-C charging, multimedia controls and cruise control. The lighting package uses LEDs all around, with twin-projector headlamps, signature daytime running lamps, integrated handguard indicators and multifunction rear lighting. Norton will back the Atlas range with a 36-month warranty package and roadside assistance support.
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